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Test Bank For Introduction to Business International Edition 10th Edition by William M. Pride

ISBN-10 ‏ : ‎ 1439037515
ISBN-13 ‏ : ‎ 978-1439037515
Publisher ‏ : ‎ South-Western Cengage Learning
Authors: William M. Pride, Robert J. Hughes, Jack R. Kapoor

Original price was: $50.00.Current price is: $23.00.

SKU:TB000808

Test Bank For Introduction to Business International Edition 10th Edition by William M. Pride

  1. Table of Contents

    Part 1: The Environment of Business  

    1. An Introduction to Business and Economics  1  

    2. Ethics and Social Responsibility 52 

    3. Business in a Global Setting  113  

    Part 2: Business Ownership and Entrepreneurship  

    4. Choosing a Form of Business Ownership  172  

    5. Small Business, Entrepreneurship, and Franchises  219

    Part 3: Information for Business Strategy and Decision Making  

    6. Understanding Information and e-Business  269

    7. Using Accounting Information  326

    Part 4: Management and Organization  

    8. Understanding the Management Process  380

    9. Creating a Flexible Organization  423

    10. Producing Quality Goods and Services  461

    Part 5: Human Resources  

    11. Attracting and Retaining the Best Employees  510

    12. Motivating and Satisfying Employees and Teams  558

    13. Enhancing Union-Management Relations  602

    Part 6: Marketing  

    14. Building Customer Relationships Through Effective Marketing  651

    15. Creating and Pricing Products that Satisfy Customers  696

    16. Wholesaling, Retailing, and Physical Distribution  753

    17. Developing Integrated Marketing Communications 801

    Part 7: Finance and Investment  

    18. Understanding Money, Banking, and Credit  854

    19. Mastering Financial Management  909

    20. Understanding Personal Finances and Investments  964

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