Test Bank For Managerial Economics A Problem-Solving Approach 1st Edition by Luke M. Froeb
Table of content
1. Introduction: What This Book is About.
2. The One Lesson of Business.
3. Benefits, Costs, and Decisions.
4. Extent (How Much) Decisions.
5. Investment Decisions: Look Ahead and Reason Back.
6. Simple Pricing.
7. Economies of Scale and Scope.
8. Forecasting Industry Changes.
9. How to Keep Profit from Eroding.
10. More Realistic and Complex Pricing.
11. Direct Price Discrimination.
12. Indirect Price Discrimination.
13. Strategic Games.
14. Bargaining.
15. Making Decisions With Uncertainty.
16. The Problem of Adverse Selection.
17. The Problem of Moral Hazard.
18. Getting Employees to Work in the Best Interests of the Firm.
19. Getting Divisions to Work in the Best Interests of The Firm.
20. Managing Vertical Relationships.
21. You Be The Consultant. Epilog
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